About Us

Effortlessly Classy is a clothing and lifestyle brand operating online and located in the heart of Scandinavia, Stockholm - Sweden.

Effortlessly Classy was created by two best friends who wanted to provide women in Europe, US and all over the world, access to Classy, Feminine, Fun, Unique and Quality pieces that are not available in major retail stores.

Most of our pieces are handpicked and curated from the latest trends and fashion.

We believe the Effortlessly Classy Woman is feminine, classy, elegant, sophisticated, glam yet playful. She is confident in her own skin.

The World is her runway and there is no limit to where she can go or what she can achieve.

Whether she is juggling a career, motherhood, her marriage, pursuing a degree, building an empire, enjoying a vivacious relationship or living a full life single; she lives her best life and does it all with such Grace.

She is Effortlessly Classy…